All About Me

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An analytical mind with a creative heart

I grew up in Guangzhou, studied in Los Angeles, worked in San Francisco, and now I'm based in Seattle. I earned a master's degree in Marketing and Business Analytics from USC, and I gained valuable work experience in product development and SEO strategies by managing seven websites and collaborating with product managers and developers at BOLD. After working at Bold, I became an Amazon seller for three years and also run a Shopify E-commerce website

 

My approach to product design

Now, as a product designer with a proven track record in SEO, analytics and e-commerce, my goal is to navigate the relationship between design, data, and users. I prioritize data-driven design, which enables me to understand my users' needs and leverage data to drive innovation. I am excited to combine my background in digital marketing and e-commerce with design principles to create digital products that meet both user needs and business goals.

 

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My creative outlets beyond design

During my free time, I enjoy playing with my dog, baking, hip-hop dancing, doing tarot reading to meet people from diverse backgrounds and interact with the world around me.

 

My teacup poodle
My 4-lb teacup poodle
Homemade black seasame basque cheesecake
Homemade black seasame basque cheesecake
Homemade mirror glaze cheesecake
Homemade mirror glaze cheesecake
Homemade garlic bread
Homemade garlic bread
When I just finished 3-hr Locking Master Class w/ Scoo B Doo
When I just finished 3-hr Locking Master Class w/ Scoo B Doo
Doing Tarot reading for my client
Doing Tarot reading for my client

Thanks for visiting my portfolio👋🏻

Feel free to reach out to me through estherz.ux@gmail.com

© Esther Zheng 2024
Product designer

Made with 🍵 in Seattle